Sapienza Università di Roma

Soleto Summer School

Visual identity for a summer school and workshop on experimetrics and behavioural economics, held in Soleto, Italy, from 17 to 23 July 2023.

Client
Sapienza Università di Roma
Year
2023
Services
Identity, social media, event
Location
Soleto, Italy
01

Identity

The identity follows three ideas: summer (fresh, sun and heat), science (structure, order and method) and the Mediterranean (relaxed, peaceful and azure). A sun drawn with straight, evenly spaced rays brings them together, in warm yellow over a soft Mediterranean blue, with an elegant serif for the titles.

02

Social media

The rays open, close and repeat across the posts announcing each part of the programme, from parallel lectures to mentoring sessions, and in stories with practical information for participants.

Three Instagram posts for Parallel Lectures, Mentoring and a closing Grazie!, in yellow and blue with the sun rays
Phone showing an Instagram story with the price list for coffee and food, framed by the sun
03

Event

On site, the sun moved onto posters, badges and lanyards, giving the week in Soleto a recognisable look from the lectures to the shared meals.

Participant holding a stack of summer school posters with the yellow sun
Participant wearing the summer school badge on a yellow lanyard